Tag Archives: Kenco

Death of Coffilosophy, Long Live Philosoph-tea/T

Buggles sang that Video Killed the Radio Star,
well, it looks like Kenco killed the coffilosopher,
I didn’t cry into my coffee when I saw their advert,
although seeing a Russell Brand lookalike hurt,
Thinking up a new age didn’t take me long round the bend,
coffilosophy was the beginning, philosophtea is the end.

Couple of quick poems for you inspired by Kenco’s cofficionado advert, after I’d suggested my coffilosophy five months earlier. I wrote the Folding Mirror poem below first, and then when I started writing an introduction Star and coffilosopher quickly rhymed, so I turned it into the poem above. They both have the same topic, and I think the two forms complement each other.

Coffee Has-Beans, Tea-Leaf Cleans

Kenco said : they were doing good
asked us to help, I said I would
already given them money
volunteered my coffilosophy

received no answer, five months later

cofficionado leads advertising
different name same meaning
he’s a bit posher, got a special skill
rides bike: not run of mill

Title wordplays has-beens.
Philosophtea can be shortened to philosophT.
I am a renowned runner: re. owned by my higher classes.

Kenco Cofficionado Inspired by Me the Coffilosopher and my Coffilosophy?

I was watching The Lobster (2015) today, having recorded it on television last night. It has lots of offbeat comedy around a central theme of animal transformation, making me think there was a lot of my greenYgrey were concept relevance. However, there has been a lot of such comedy in fiction, and a lot of it inspired me. But then my neurons really sparked when they saw a new Kenco advert for the first time, and that really rang a bell, as its central character was a cofficionado; and is also the star of their website. 

Screenshot (262)

That’s after I sent them an email last September telling them about my coffilosopher/coffilosophy concept, and never heard back:

Marc Latham <greenygrey@gmail.com>

27/09/2017

to Kenco
 Dear Kenco,
Last year I took part quite a lot in your campaign to help the people of Central America choose a coffee-growing peaceful path.
I am a real doctor of philosophy, and love writing on coffee. So, during my last book, combining philosophy and fantasy fiction, I declared myself the first self-titled coffilosopher, combining coffee and philosopher.
Although there have been many coffilosophers before me, including my writing hero Jack Kerouac; and since I declared myself a coffilosopher I read Patti Smith’s memoir M Train, where she writes of being a dedicated coffee connoisseur; I am the first doctor of philosopher to declare myself a coffilosopher as far as I know.
I’ve recently reached the end of my decade of writing and am currently thinking about options for the future. I was wondering if you would be interested in my work at all, either sponsoring me as a coffee advocate, or using the coffilosopher term and concept for your advertising.
Thanks for your time, Marc. ☕🍵

———————————————————————————————————————

Should I take it as a coffilosophy compliment and Valentine’s Day show of love? Or am I being taken for a mug (pun intended!).

Coffilosophy first appeared in my XaW Files book. If you value original ideas maybe you’ll read it to see that and many more such ideas and concepts: